Setting up a Google Ads account is easy, but it does require a few steps beyond logging in. This tutorial will take you step-by-step to make sure your account is set up properly and you don’t accidentally spend some of your budget. Once you get started, you’ll notice Google will prompt you to start spending during the account creation process, but don’t stress, we’ll show you how to avoid that.
This guide will show you how to set up your Google Ads account with the following 5 steps:
- Sign Up for Google Ads
- Click “Skip the guided setup.”
- Click “Create an account without a campaign.”
- Confirm your Business Information
- Add your Billing Information
Step 1: Sign Up for Google Ads
The first step in creating a Google Ads account is to sign up! You can do so on the Google Ads homepage here. During the sign up flow, you can log-in with your current Google account (the one you use for Gmail, Google Docs, etc.) or if you don’t already have a general Google account, create a new one.
Step 2: Click “Skip the guided setup.”
Even if you’re not experienced with Google Ads yet, this is what you want to click. If you go the other route, you’ll be setting up a campaign and start spending immediately. Selecting “Skip the guided setup,” and following this outline will be the shortest path to getting your shell account set up without unintentionally spending money.
If you do not see the “Skip the guided setup,” link, follow these instructions for an alternate set-up process.
Step 3: Click “Create an account without a campaign”
We can always go back and set up new campaigns using AdHawk’s campaign guide.
Step 4: Confirm your Business Information
Step 5: Add your Billing Information
By this point your account is set up. The only thing you need to do from here is add your Billing information. You can do this by clicking the “Tools” icon in the right-hand side of the top nav-bar, then selecting Billing & Payments.
Congrats! You’re ready to start pushing out ads to bring in more sales. If you’re going to run the account yourself, use our handy dandy guides to help you get started:
- Guide to AdWords Account Structure: Set Up and Best Name Conventions
- How to Set Up an AdWords Search Network Campaign
- How to Set Up an AdWords Display Network Campaign
Looking to integrate with AdHawk?
Follow the AdHawk setup and account linking process here. If you have any questions about how to set up your account, don’t hesitate to reach out to firstname.lastname@example.org. We’re here to help!