TUTORIAL OF THE WEEK
6. Google Launches Automotive Ads
Google Launches Automotive Ads – Google announced this week that it’s rolling out their new Automotive ads to all OEM advertisers in the US. According to Google, Automotive ads see a 30% increase in engagement on average when compared to standard text ads. Learn more.
7. Brands can now pin how-to guides on Pinterest
Brands have been given another way to engage customers on Pinterest with the launch of How-To Guides for brands. For now, How-To Guides are not part of Pinterest’s ad portfolio, but that is expected to change if the new format grows in popularity. Read more.
8. 8 Enlightening Digital Marketing Stats from the Past Week
AdWeek reports on their weekly roundup of some of the best statistical trends and product milestones in the world of digital marketing, like: