MUST READ

1. Chase Had Ads on 400,000 Sites. Then Just 5,000. Same Results.

Today I am thankful I am not the intern that had to manually click through 12,000 URLs to help with this discovery 🙏

2. Facebook Forcing AdWords Hand with Audience Network Header Bidding

While it might be mimicry, Facebook’s initiative to keep up with both Snapchat and Google is something that will only foster innovation.

3. …And AdWords Responds

Like I said…Innovation.

4. You Could Easily be Inflating Your Shopify Conversion Reports. Here’s How to Prevent It.

Over-inflating metrics is way too common in the ecommerce space. Clean up your Shopify data with this advanced hack.

 

SMART TIP OF THE WEEK

“Every ad dollar should not only generate results, but answer a question.” -Spencer Bluni

 

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About the Author

Marketing and Growth Director at AdHawk. Helping business find confidence and success online, one hefty article at a time.